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All Aboard the Solar Coaster: Smart Utilities Embracing Distributed Energy


The growing distributed energy market, particularly in the solar industry, presents a daunting choice for the electric utility monopoly: Come out in defense of the status quo or embrace a clean energy future. The latter is by far the best option: it’s a vital move toward mitigating climate change, curbing energy prices and keeping the lights on at the utility companies.

In order for utilities, grid operators and the people who regulate them to stay competitive, they need to do what’s right — incorporate renewables and innovate storage and software to modernize the grid. Building momentum in renewable energy matches falling prices and tighter energy regulation. This trend doesn’t stop at pro-solar policies. Keeping up with the technology is essential for both adoption of renewables and a more resilient grid.

Breaking the solar-versus-utility narrative, some utilities are at the forefront of the clean energy future. For those who aren’t, the consequences are dire. The question for utilities is, will they be leaders or laggards?

Read the full article on Ensia.


Future 500 is a non-profit consultancy that builds trust between companies, advocates, investors, and philanthropists to advance business as a force for good. Based in San Francisco, we specialize in stakeholder engagement, sustainability strategy, and responsible communication. From stakeholder mapping to materiality assessments, partnership development to activist engagement, target setting to CSR reporting strategy, we empower our partners with the skills and relationships needed to systemically tackle today's most pressing environmental, social, and governance (ESG) challenges.

Want to learn more? Reach out any time.

Gavriella Keyles (Gavi) is a former Future 500 team member. She advised our partners on a diverse array of sustainability issues, including climate change, energy, and plastic pollution. Connect with Gavi on LinkedIn.

Blog posts by Gavriella:

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